Teo Musso was born March 5, 1964, in Piedmont, Italy. Founder and master brewer of the agricultural brewery and
Baladin artisan, born in 1996. A man with a complex personality and great communication skills, he is
considered one of the most significant representatives of a new way of understanding beer in Italy;
obviously craft beer and preferably to be paired with food.
BALADIN is the'label under which he takes his beer around the world, but it is also the name of a more
broad, consisting of activities and events involving taste. Its connection with the territory and its
country is very strong and he tries to convey that to all his beers, using raw materials grown in Piozzo
o in Italy because he is convinced that "Beer is Earth."
Since 2019, he has served as president of the Italian Beer Consortium, which was established to support and develop the
Italian agricultural supply chain for craft beer production. Craft beer producers participate,
farmers, commodity processors and Coldiretti.
Master's Degree for Beer Manager
The Master's program provides the skills and tools needed to be able to grow and develop their business and is aimed at entrepreneurs in the brewing industry, managers and professionals working in companies in the sector, and in general enthusiasts interested in acquiring management skills in the brewing industry.
The goal is to transform craft brewers into beer entrepreneurs and professionals with a strategic vision that can communicate and market the product with effective and innovative proposals.
EMPLOYMENT OUTLETS
The job outlets are many: breweries, pubs, bars, restaurants, supermarkets, grocery stores, beer production and distribution, such as distributors and wholesalers.
Master's Degree for Beer Manager
OBJECTIVES
The master's program provides the skills and tools to be able to grow and develop your own business or effectively manage a venue , and is aimed at :
- entrepreneurs in the brewing industry who wish to develop and grow their brewery by improving product quality and optimizing production and management processes;
- Aspiring venue managers who want to acquire the skills needed to effectively manage a venue, such as pubs, breweries, restaurants, and other beer outlets;
- managers and professionals who work in companies in the industry and are seeking to deepen their knowledge to advance their careers;
- Beer enthusiasts interested in turning their passion for beer into a profession by acquiring specialized training in the field
MATERIALS AND REQUIREMENTS
Textbooks will be provided to participate in the course.
You must possess passion for the world of master brewers and have an aptitude for entrepreneurial thinking ,passion and drive.
CERTIFICATES
Level 3 HACCP Certificate
Private Certificate of Course Attendance
Certificate of Project Work
THE STEPS.
PROPEDEUTICAL: Study on specific texts and industry content on e-learning platform ; 20-hour online course aimed at issuing the Level 3 HACCP Certificate;
AULA PHASE: 24 hours online + 24 full immersion in Milan(1 day in brewery);
PROJECT WORK.
PROFESSIONAL ORIENTATION: Curriculum redesign and dissemination in the region of residence.
Master's Degree for Beer Manager
PROGRAM
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- 1.Introduction to the brewing industry:
- An overview of the beer market, current trends,
The types of beer and varieties of styles.
- 2. Brewing process:
- stages of brewing, including malting, milling, hops, fermentation, maturation and bottling;optimizing raw material procurement and stock management.
- 3. Quality control:
- quality control techniques to ensure that the final product meets the required standards: inspection of raw materials, monitoring of production steps, and analysis of the finished product.
- food pairing
- 4. Operations management:
- practical aspects of running a brewery or brewing company: planning and coordinating production activities, personnel management, process optimization and operational problem solving, financial management.
- management of tapping equipment, how to tap, the importance of glasses.
- 5. Marketing and sales:
- marketing strategies to promote beer products, market analysis, branding, distribution management, and sales techniques.
- trends and innovation.
- 5.Legal and regulatory aspects:
- Knowledge of laws and regulations relevant to the brewing industry, such as licenses and permits, labeling rules, taxes, and food safety regulations.
TEACHERS.
originally from Callao in Peru , settled in Bassano del Grappa for 24 years.Graduated from the academy of professions D.I.E.F.F.E in the year 2017 as a beersommelier , I start the
my path in the managerial management of a Pub\ brewery in small Aosta, working with the most
important breweries on the Italian and non-Italian scene such as Canediguerra, Brewfist ,Birra Elvo, Birra120, De Glazen
Toren, to name a few.
After various experiences around northern Italy , I consecrate my path becoming Maitre di Sala in Alta
Badia managing the beer\food\ part of the Hotel Lech da Sompunt .
I made craft beer , first my passion and then my job, with an increasing desire to
getting to know the same styles , but with different footprints, unknown styles , old and new, listening and learning
by those who , with the brewing world, were born into it and are making its history.
beer enthusiast for several years is co-author of the Atlas of the
Italian Breweries and the recent guidebook "Beer Tourism, a Guide for Travelers in Ferment."
tasting lecturer for ITS Agribusiness for Piedmont and in a variety of other courses,
contributor to "Birra Nostra Magazine" and "Fermento Birra Magazine," editor of the
International "IGA Beer Challenge" competition and judge in brassic competitions
International.
Among the founders and brewmaster of the craft brewery Beer 100Venti. Biersomellier Doemens Akademie, General Certificate in Brewing and Diploma in Brewing student at Insititute of Brewing and Distilling in London..
Expert in tourism marketing for hotels, Cino Wang Platania deals with social media marketing and blog tour management for various hotels and restaurants, also carrying out hotel consulting. Professional teacher of marketing and social media management for tourism.
