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December 9, 2024 - January 18, 2025 (online)
January 23-24, 2025 in Milan
The world of wine is constantly expanding, representing a growing industry today. Wine products, companies and brands increasingly need tailor-made digital and marketing strategies.
Italian Food Academy's Master in Wine Marketing allows the student to specialize in this sector with an international scope, learning all the communication techniques for the best promotion of the "wine product."
MASTER THEMES:
Wineries of all sizes, from small family-run establishments to large multinational corporations, are in constant need of specialized wine marketing personnel. Training in the field means securing great job opportunities and personal fulfillment. New professional figures related to this sector include the wine hunter, wine blogger, wine specialist and wine tour guide.
To enter the Master's program in Wine Marketing, you must have a High School Diploma.
Attitudes to the wine industry and/or the world of marketing and communications are a preference.
Hints of Legislation and Economic Aspects
Workplace safety
Hints of health legislation
Overview of food labeling regulations
Overview of food packaging regulations
Overview of food waste disposal regulations
Outlines of administrative law
The wine market
The wine consumer
The wine marketing concept and scope
Communicating wine
Educational outing
Level 3 HACCP Certificate
Private certificate of attendance at the Master's program
Certificate of Project Work
Certificate of Internship
Son of Art, specializing in Enology and Viticulture. Undergraduate studies in Business Administration with specialization in Marketing of Wine Products.
Oenological consultant with many years of experience gained in different production realities (Feudi di San Gregorio, Amastuola, Tinazzi, etc.). University lecturer in in-depth courses on various oenological topics. Expert in
wine and grape analysis laboratory, collaborated for 5 years with the Istituto Sper. Di Vitic. Di Conegliano Veneto (Dir. Prof. A.
Calò) and with the Istituto Sper. Di Enologia of Asti (Dir. Prof. R. Di Stefano).
Speaker at several technical seminars on oenological topics.
Founder and sole director of Offwine.
Wine enthusiast, DipWSET, AIS Sommelier and Educator for the Wine and Spirits Education Trust. Always a lover of the digital world, in 2021 completed her education with various courses on copywriting, digital & email marketing.
Thanks to the various experiences accumulated over the past 16 years in different roles in the wine industry such as: wine broker, export manager in different agencies and wineries, Italy Avelyn manager (wine marketplace), hospitality & wine tourism, event manager (masterclasses, B2B events) and educator, he helps wineries set up their communication to increase their online visibility and create an interactive community truly interested in their products.
A writer and journalist, Roberta Schira is the author of major books, including. Menu for four seasons, The New Bon Ton at the Table, The book of offal and many others. She is the author of a food criticism column in Corriere della Sera and writes in Finedininglovers, La Grande Cucina and The Life Journal. She also collaborates with RSI on the program Cuochi d'artificio. She is founder and co-director of Blogazine Madame&Monsieur.
Born in the foothills of Campania Felix and raised in the heart of the Food Valley, Nello Gatti has always had an intrinsic connection with food and wine. A sommelier with an international profile, he has earned the alias "The Ambassador" over the years thanks to a path that has seen him grow professionally in different Areas and Countries, establishing numerous collaborations and Partnerships in the Wine, Food and Hospitality sector around the world. Returning from London in 2019, he is engaged in activities to develop and promote the wine sector always accompanied by his goblet, camera and pen.
Lawyer, expert in Italian and European food legislation, specializing in food labeling, labeling and packaging technologies and production processes.
He lectures and consults for Universities, Associations and Companies on highly technical topics.
Director and founder of Label School, an online label and supply chain school.
He has participated in numerous events as a speaker, in the areas of food safety, haccp, food labeling and environmental.
I was born and raised in Apulia, Italy, where in 2019 I earned a Bachelor's Degree in Law. I then attended a University Master's Degree specializing in teaching legal-economic subjects. Since 2020 I have been working in a Social Promotion Association specializing in family protection.
Expert in tourism marketing for hotels, Cino Wang Platania deals with social media marketing and blog tour management for various hotels and restaurants, also carrying out hotel consulting. Professional teacher of marketing and social media management for tourism.
Sommelier for the Italian Association sommelier since 2004, Matteo M. Galiano is organizer of events, tastings and thematic routes in the field of food and wine. Holds the positions of CEO, wine experience manager and sommelier for MIC srls, owner of the Tibevo brand.
Quality and Enviromental Manager for Aviapartner Italia Soc. Multinational Belgian, is ENAC and AIFOS Qualified Trainer. Thanks to his 30 years experience as HR and Industrial Process Organization Manager for Alitalia airline and as Quality Auditor for Blue Panorama, he has high technical skills from Project & Risk management to Aviation security, from Ground Handling to EASA, ECAC, ICAO and IATA regulations.
Learn about Bonus Chef and get a credit up to a maximum of 6,000 euros for expenses incurred in 2021 and 2022 for Italian Food Academy courses and masters.
Contact us toll-free or email us to find out more about the institute, to learn about our locations, faculty, programs and partners, or for proposals for collaborations and sponsorships.
Excellence is now more affordable
Thanks to the Chef Bonus you can get a credit of up to 6,000 euros for expenses incurred in 2021 and 2022 for your professional training.
Starting February 27, 2023, it will be possible to apply to the Ministry of Enterprise and Made in Italy for the Chef Bonus.
WHAT IS IT?
Bonus Chef 2023 consists of a 40% tax credit (up to a maximum of 6,000 euros) recognized on expenses related to the restaurant industry for individuals engaged in the activity of professional chef at hotels and restaurants.
TO GET THE BONUS:
- you must have incurred, between January 1, 2021 and December 31, 2022, one or more of the expenses deemed eligible for the benefit
- one must be a resident or established of the state territory;
- Applicants must be in the full enjoyment of civil rights.
ELIGIBLE EXPENSES:
- Purchase of durable capital goods (high energy class machinery for food storage, processing, processing and cooking, professional tools and equipment for catering)
- Participation in professional development courses.
HOW THE 2023 CHEF BONUS WORKS
The 40% credit can be used for offsetting by F24, which must be submitted to the Internal Revenue Service. The credit is exempt from IRPEF and IRAP.
It is also possible to assign the credit with the transfer of the facility to other parties, including credit institutions and other financial intermediaries.
