He is perhaps one of the most coveted and enjoyable professions of the moment, specializing in food and wine and with a deep knowledge of the city or region where he lives, attentive to all industry initiatives, from fairs to events. Above all, he is an expert on typical dishes, knows the local businesses, stores and raw materials, from wines to cheeses, from oil to cured meats...
Let's talk about the Personal Food Shopper, an emerging figure who, far from being left to chance, must demonstrate specific and transversal skills, including food & beverage, marketing, communication and web. His task is to guide tourists and enthusiasts to discover the food and wine excellence of the territory, giving them a true sensory experience, especially telling them about places and landscapes through the food and traditions of a particular destination. Before proposing themselves, the personal food shopper you create a rich database of contacts, a list of stores, boutiques, bars, restaurants, wineries, etc...
Where the Personal Food Shopper finds employment
The Personal Food Shopper finds use in:
- wineries
- tourism companies
- hotel
- event organization agencies
- As a freelancer.
The Ifa course to become a Personal Food Shopper.
Italian Food Academy organizes a course specifically for those who want to pursue this career. The course includes and the following training project:
- Preparatory lessons from home with text study and lessons on online platform
- 20-hour online course to the HACCP Certificate of 3°level
- Classroom phase lasting 40 hours with an educational outing
- Internship phase lasting 150 hours in the region of residence, in part-time or full-time mode
- CV and video CV
The educational program
Legislation and copyright
The Creative Writing
Job classification
Food and Wine Mapping
Agricultural and food production
Sustainability and biodiversity
Communicate and narrate
Tourism sociology
The tourist point of view
How to organize Food and wine events
Web Communication
Customer satisfaction
Marketing plan (B2B)
Communication plan