The data regarding the wine delivery sector. Triggered this process massively during the months of the lockdown, the success of this new food shopping mode has spread like wildfire, affecting just about every company and platform that has equipped itself with apps, sites and newsletters to promoting wines.
The flow on dedicated apps and referral sites has increased by leaps and bounds, awareness of some wineries and wine marketplace as well, with a significant number of contacts entered into the database and retained.
The wine drinking experience, today, passes through the web, a tool that allows you to choose your favorite wine from the comfort of your home, choosing from many national and international proposals, and allows you to take advantage of ad hoc discounts or save on shipping costs.
Wine delivery is in an advantageous position from the standpoint of market knowledge with an evolving service. Deliveries are fast to the home, entrepreneurs are increasingly investing in the new mode of product distribution that include fast delivery, online sommelier service and bottle customization, discounts on major labels, birthday gifts and recommendations for food-wine pairing.
All with the click of a button.
But how does this new phenomenon work and arise? What dynamics is it supported by? How does one become an expert in this new distribution mode and how to make a wine lover's shopping experience even more appealing?
This and other questions are answered by the brand new online course in Wine Delivery by Italian Food Academy which proposes, among other topics:
- The new frontiers of wine communication and distribution;
- The importance of creating a digital distribution network;
- How to create a site dedicated to Wine Delivery;
- Wine selection;
- The ideal pairing: how to recommend it;
- The creation of the App;
- Podcasts: wine tales, stories and trivia;
- Storage techniques and timing of transportation;
- Communication on social networks.
Want to learn more about this course? Would you like to become an expert in the Food&Wine industry? Find out the programs, dates, how to access the training and the teachers who will accompany you on this extraordinary adventure related to the fascinating world of wine. And discover the professional opportunities related to the course.
